<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1169898489726966&amp;ev=PageView&amp;noscript=1">

Momentum Blog

Telina Johnson

Recent Posts

Is Pinterest a Social Network?

Posted by Telina Johnson on May 8, 2018 9:45:50 AM

 

Read More

Topics: Social Media, Marketing Ideas, Mississippi Business

Journalistic Integrity in Digital Content and Marketing

Posted by Telina Johnson on Apr 11, 2018 9:15:00 AM

Journalistic integrity. In this digital age where everyone believes they’re a journalist thanks to the power of social media, and fake news is preferred over factual stories, journalistic integrity -- a standard that was once the most important quality a news outlet could possess -- appears to be pretty low on the priority list.

Read More

Topics: Social Media, Marketing Ideas, Mississippi Business

How To Use Twitter In Your 2018 Marketing Strategy

Posted by Telina Johnson on Mar 7, 2018 11:00:00 AM
Read More

Topics: Social Media

Why Twitter Should Play a Bigger Role in Your 2018 Marketing Strategy

Posted by Telina Johnson on Feb 14, 2018 9:28:01 AM

 

With an uncertain future looming in Facebook marketing land, we’re not only recalibrating our Facebook marketing strategy, we’re shifting some of our focus to those other social media networks. Facebook is still the current king of social media sites, but platforms like Twitter and Instagram hold their own with steady user growth that increases year after year. Let’s look at why Twitter should play a bigger role in your social media marketing plan.

Read More

What is Facebook Watch

Posted by Telina Johnson on Feb 7, 2018 9:03:09 AM

 In our recent blog, Facebook Ads and the New Algorithm, we briefly discussed advertising in Facebook Watch. But what exactly is Facebook Watch? How is it different from Facebook Live! or simply posting a pre-recorded video to your wall? Can anyone post videos to Watch? Should you be moving your videos to Watch?

Read More

Topics: Social Media

Facebook Ads and the New Algorithm

Posted by Telina Johnson on Jan 29, 2018 2:16:42 PM

On January 11th, 2018, Mark Zuckerberg announced plans to reset the Facebook algorithm in an effort to make “meaningful social interactions” priority over “relevant content,” which had been the focus of the algorithm in recent years. With friends and family now being prioritized over public content, marketers and business owners are now questioning how the changes will affect paid advertisements.

Read More

Why Houzz Reviews Matter and How to Get Clients to Leave Them

Posted by Telina Johnson on Jan 22, 2018 9:00:00 AM

Ask me why home improvement professionals should be on Houzz and I’ll give you 40 million reasons. Why 40 mil? That’s the current number of homeowners around the globe using Houzz to find the right designs and contractors for their new home build or remodel. With 25 million unique visitors searching Houzz each month for the best contractors in their area, we have no question you should be doing all you can to increase your home improvement leads by ensuring your Houzz contractor profile stands out among the rest.

Read More

Topics: Marketing Ideas, Home Builder Marketing

Houzz's Most Popular Stories and Your Home Improvement Marketing Strategy

Posted by Telina Johnson on Jan 9, 2018 10:04:10 AM

Since its launch in 2008, Houzz has become the go-to online site for finding ideas, products, and contractors in the home improvement and home construction industries. One of Houzz’s most popular features is the stories section. There you’ll find articles covering everything from how to feed plants for a healthier garden to “tours” of Houzz’s favorite homes. I can’t tell you how many times I’ve found myself getting lost in stories like “What It’s Really Like to Live in a Frank Lloyd Wright House” or “How to Refresh Your Kitchen on Any Budget” when I’m updating a page for a client. I’m sure if you’ve spent any time at all on Houzz, you’ve done the same and so have your clients, which brings me to today’s point--Houzz’s most popular stories topics are crucial to an effective home improvement marketing strategy. Here’s why:

Read More

Topics: Marketing Ideas, Home Builder Marketing

Why and How To Use Facebook Live for Your Home Improvement Business

Posted by Telina Johnson on Dec 6, 2017 8:12:55 AM

Why and How You Should Use Facebook Live for Your Home Improvement Business

Read More

Topics: Social Media, Trade Show Ideas, Home Builder Marketing

How Inbound Marketing Supports Your Current Marketing Strategy

Posted by Telina Johnson on Nov 29, 2017 2:06:33 PM

The ins and outs of how digital marketing works and whether traditional marketing works with digital marketing leaves many business owners scratching their heads. Sound familiar? According to Hubspot, inbound marketing (organic digital marketing) is a new way of marketing that focuses on getting found by new customers while outbound marketing is the traditional way that focuses on finding new customers. See the difference?

Read More

Topics: Social Media, Marketing Ideas, B2B, SEO

Get website help for your nonprofit organization

Tell Your Story Well

Marketing Ideas Geared to Non-Profits

Donors, grant-making organizations, volunteers, and your constituents are all looking online for information about how you are tackling your mission. Use these articles to help you reach them all better.

You'll find:

  • Marketing how to's
  • Software Comparisons
  • Inspiration from other non-profits

Subscribe to Email Updates

Recent Posts